MARKETING RISK DETECTION CAPABILITIES
Find the risks that matter to your business
Custom risk detection capabilities powered by AI, ready-to-go industry rule libraries, and your own risk rules help find legal and brand risks faster and more accurately than manual review.
Legal Risk Detection Capabilities
Disclosures & Disclaimers
Highlight incorrect or missing disclosures and disclaimers
High-Risk Words
Find phrases containing “lowest,” “best” or “free” and suggest safer alternatives
Missing Text
Identify missing mandatory information when offers are mentioned
Dates
Check all promotional end dates are accurate, and check for expired dates.
Proximity of Elements
Ensure a price is always in the same sentence as a product, service or feature
Numbers & Currencies
Check all numbers have the correct symbol eg. %, $, £
Brand Risk Detection Capabilities
Logos
Confirm a correct logo is present and correct and that old logos are not present. Additional logo training may be required.
Images
Identify images that are non-compliant or off-brand. eg. images containing children, gambling, alcohol, nudity. Additional image training may be required.
Spelling
Enforce region-specific language and correct brand and product names
Tone of Voice & Language
Identify copy that is not inline with brand tone of voice guidelines, or uses of inappropriate language
Readability
Assesses readability to ensure the content is understandable
Other risk detection capabilities
Hyperlinks
Ensure correct hyperlinks or detect inappropriate hyperlinks
Metadata
Find risky or non-compliant copy hidden in website metadata
QR Codes
Detect if QR codes are present or are missing in documents
Product & Price Accuracy
Check that listed products and prices matches your official data sources
People Data
Ensure names and contact details in content is accurate
Terms & Conditions
Compares content against official Terms & Conditions to avoid contradictions.
Product Disclosure Statements
Compares content against official Product Disclosure Statements to avoid contradictions
Marketing Checklists
Ensures content meets standards in your own marketing checklists
Compliance Checklists
Ensures content meets standards in your own compliance guides
Testimonials & Claims
Ensures testimonials and claims are correctly cited
Made for your industry
Use ready to deploy solutions based on your industry’s regulations
Consumer Financial Protection Bureau
Securities and Exchange Commission
Federal Deposit Insurance Corporation
Financial Industry Regulatory Authority
Centers for Medicare and Medicaid Services
Financial Conduct Authority
European Securities and Markets Authority
Australian Competition and Consumer Commission
Australian Securities and Investments Commission
Automate legal and brand risk detection across your marketing channels
Create approved content and ensure it stays compliant after it goes live.
Images & Documents
Review PDFs, images, Word, Powerpoint files and more
Live Web Content
Review live web pages across multiple domains
Live Ads
Review live Google ads
Find and fix risky or non-compliant copy as you write
Write legal and brand approved text with easy to use integrations
How our customers transformed their marketing compliance
