Canadian Western Bank (CWB) has a culture of personalized service and a deep understanding of the needs of its business clients. They extend this same philosophy to how they manage their brand marketing materials with internal and external stakeholders. To help their staff and partners see what’s possible when it comes to communicating its brand, CWB structured a simple yet informative central brand portal. Known as ‘The Teal Vault,’ this portal houses CWB’s brand guidelines and approved creative assets, as well as a direct line for approvals and requests. The navigation is clean, well-structured, and reflects the brand guidelines themselves.