2026 Content Marketing Trends Report
Marketers have been progressive adopters of AI technology, using it to create more content and move faster. But new questions are emerging around quality, compliance and scale. Our annual content marketing trends report is back with new data, new research and predictions that will help you guide your team to marketing success.
The report, backed by aggregated IntelligenceBank platform data from nearly 1 million users across 55 countries, explores:
The explosion in content volume and downstream effects for brand and marketing compliance teams.
How AI is reshaping content creation beyond simple copy generation.
Why ‘peak video’ production is testing the boundaries of brand and legal compliance.
The ways in which regulations around synthetic media are emerging and how they are being policed.
End-to-end productivity gains for marketing teams.
How marketing team sizes are adjusting amidst major AI technology transformation.

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